Chapter 11 speaks of the importance of building a digital audience for news. It is important for a journalist to track everything they post, so they can see who is reading their blog, how many people view it, and what sites it may be going on. Briggs also makes sure to mention that it is […]

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Chapter 10 of Mark Briggs’ Journalism Next book talks about the importance of connecting with the audience and making news seem like a conversation with the viewer. Some ways of doing this include: Using language that is simple and would flow well in a normal conversation Replying to comments on a blog page Talking about […]

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